Every year brings a new crop of hopefuls. A new dream realized. Making it to the big leagues of SX is no easy feat. It takes many years, a treasure chest of resources, support of family and friends and a lot of luck. And if you make it this far, the stage is yours to push yourself further and faster into the world of MX racing.

The 2020 season didn’t unfold like anyone expected but we were on the ground with the Troy Lee Factory Race Team late in 2019 as they prepared for their rookie season. Watch as they train, prepare mentally and physically, and reflect on how they got here and where they’re going.   


 
TLD is driven by creative horsepower, and a love for riding and racing. The team at PLAZMA™ really knows how to capture and communicate the spirit of our brand.

Peace & Wheelies!
— Troy Lee, Founder of Troy Lee Designs
 
 
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Shot On Location:

Corona and Anaheim, CA

Services:
Strategy / Creative Direction / Production / Post-Production / Music Composition + Sound Design